VIDEOS
Airplane James – “OG”
Ride out to Airplane James’ new single, “OG.” It’s a song made for a Sunday afternoon cruise through the LAnd, and that’s exactly what he
Hitta G- Crazy/Frito Layy ft.CNG Chucc
MoneyĆomeFirst Collective Hitta G gives fans a Visual for his first track “Crazy” off “Nightmare on St. Elmo Street” EP. The video shot by _LV.3
Seafood Sam – “Bitch I’m Ghetto”
Seafood Sam delivers the official video for “Bitch I’m Ghetto,” off last month’s impressive Dior Velour album. There’s impressive cinematography throughout, shot on Kodak 16mm
Tyler J. ft. Jiggy- Mrs.Fields
Tyler J. and Jiggy add a little twist to the traditional Mrs.Fields Commercials in music video “Mrs.Fields”. The two rappers spit bars hotter than the
Hitta G- Foreign Bitch/Fuck Feelings
Hitta G got himself a freak straight from cross the border in his new visual for “Foreign Bitch” produced by BeatBoy. The JuddyRemixDem Production starts
Joey Fatts x A$ton Matthews – “Bac 2 Bac”
Long Beach and Carson team up in Joey Fatts’ and A$ton Matthews’ new video for “Bac 2 Bac.” The two go bar for bar in
YS – “Real From the Start”
YS returns with the official video for “Real From The Start.” Over a soulful guitar lick, the rapper details his story, speaking on lessons learned
Rucci ft. AzChike- Function in the Hood
It isn’t a Function in the Norf without Mackk&Co. And AzCult. If there’s a function in the hood that the homies weren’t invited to it
Holland Izz – “Don’t Get it Twisted”
Don’t get it twisted, Holland Izz is here to stay. As we move into the beginning of fall, he’s keeping Stay Sunny on the map
Pure Luxury- “Broke Bitch”
Pure Luxury makes it clear he doesn’t like a broke bitch with lyrics “I can’t stand a broke bitch/ Always on that hoe shit”. In
J.R Cruise – “Samuel”
J.R Cruise drops off a new video for “Samuel,” a song from June’s Seeds album. The video opens with J.R riding down the street with
Ex – “Bout That Real”
“If it ain’t about that real, baby I don’t even feel it.” Ex gives you nothing but the truth in his new video for “Bout
Fenix Flexin- “Fell in Love”
Fenix Flexin Fell in Love with the Money, Drugs, Mud and displays it throughout the video flexing his jewelry, xans and lean. The video directed
Villain Park – “Visions”
Villain Park is coming for necks in 2019. Their brand new video for “Visions” is a high-energy barrage, finding them shrouded in blacklight as they
Kee Riche$ – “From Broke to Rich”
Kee Riche$ details how he went “From Broke to Rich” in his latest music video, shot to the intro track off his latest album. The
Rucci – “La Bamba”
Rucci goes south of the border to deliver some summer vibes in the video for his latest single, “La Bamba.” The video begins with Rucci
Almighty Suspect – “OnaHunt”
Almighty Suspect delivers yet another hard-hitting visual for his song “OnaHunt,” produced by DJ Flipp. On this one, Tha Grimy Gurber attacks the track with
Almighty Suspect- “No Enemies”
Just days after altercations on social media with multiple Los Angeles artists Almighty Suspect dishes out a diss track by the name of “No Enemies”.
AzSwaye- “Still Flock”
The Bird Watcher AzSwaye once again drops a heater called “Still Flock” produced by Ron-Ron the Producer. AzSwaye’s uniqueness of rapping about Birds never gets
“Fresh Prince”- 1TakeQuan ft.Rucci (Prod. by 420 Tiesto)
1TakeQuan and Rucci debut their track “Fresh Prince” produced by 420Tiesto with a music video shot by Bobby Astro Films. The Music Video was shot
VonDon- She Can’t
After releasing his tape, LA’s Finest, VonDon is back with his single “She Can’t”, which comes with a video, shot by Max K Visuals. The
Hold Me Down- BustDownSav ft. Kee Riche$
BustDownSav and Kee Riche$ educate their listeners on how they would like to hold down a female and how they want to be held down
Uno- Ambjaay
Directed by Mu$tyBoyz, Ambjaay gives us the video for “Uno”, a fun filled song with a Spanish twist. In the video, Ambjaay is a worker
15 Chickens- The NORF ft Rucci,Lil Duece, Akrite & 2Eleven, Nfant
THE NORF dropped a video for the new trap song of the west coast – “15 Chickens”. With Nfant on the hook, we hear verses
Almighty Suspect – “Get Worked” ft. AzChike
First, they gave us “Burn Rubber Again”, then, “Licked Up”. Now, Almighty Suspect and Az Chike are back for another hit – “Get Worked”.
Nick Taylor – “Ape Shit”
Nick Taylor, formerly known as Kidd Swagg, goes dumb on the yellow bus in his new video for “Ape Shit.” Both the video and song
Pure Luxury – “pLAyer Anthem”
Pure Luxury is a pure entertainer. Now, he just released his latest single in “pLAyer Anthem,” a high energy song produced by Brooks Brown that’s
Kalan.Frfr – “Right Wit It” ft. Chris O’Bannon & G Perico
One of the LA’s most promising artists, Kalan.FrFr, releases the new visuals for his hit record “Right Wit It” featuring Chris O’Bannon and G Perico.
The Stinc Team – “Riding With The Blower”
The Stinc Team is back with a new visual for their single “Riding With the Blower,” featuring Ralfy the Plug, Good Finesse, and Mellz. The
Pimp Pimp P – “P.I.M.M.P”
Pimp Pimp P causes havoc in the neighborhood in his latest music video for “P.I.M.M.P.,” shot and directed by Kale. The song itself is produced
NiQLE NUT – “NyQuil Freestyle”
NiQLE NUT drops off a hammering new visual for his song “NyQuil Freestyle,” produced by Dope Boi. Here, he locks into his flow early and
AzChike – “Tweakin'” ft. AzSwaye
AzChike and AzSwaye have an effortless chemistry, and their song “Tweakin’” is further evidence. Now they’ve released the official video, directed by Mr. Real Movie
Saviii 3rd – “Seem”
Saviii 3rd keeps putting on for Long Beach with his new video for “Seem,” remixing Memo600’s sinister single “Exposing Me.” Shot in an abandoned building
Lil Cadi PGE – “The Marathon Must Continue”
On March 31st 2019, the world was stunned to learn the news that Crenshaw legend Nipsey Hussle had been shot and killed outside of his
03 Greedo – “Trap House” ft. Shoreline Mafia
While 03 Greedo does time, he continues to put out heat and in the form of his new song “Trap House,” featuring Shoreline Mafia. The
Lil Boof – “Corner Store”
Lil Boof and Voice2hard come together on the video for their new track “Corner Store,” produced by AceTheFace and JoogFTR. Lil Boof reminisces of his
Rucci – “Till the Day I Die”
Rucci is working overtime all 2019. Fresh off his appearance as a special guest on the Rich and Ratchet Tour, he’s releasing the visuals for
Desto Dubb – “InstaGrams” ft. Lil Pump
After publicly announcing via Instagram that he’s kicking the cup, Desto Dubb grabs his wingman Lil Pump for the “InstaGrams” music video, directed by Jonas
Nasty Nas, MCM Raymond & Pure Luxury – “Fuck a Hook”
Nasty Nas, Pure Luxury and MCM Raymond set out to craft a party hit without a hook on their new single “F**k A Hook,” and
Rucci – “That’s Norf”
Rucci puts on for Inglewood once again in his new video for “That’s Norf,” directed by Mr. RealMovie. The Inglewood native will rep his city
Chozin – “Jenny”
Chozin is breaking his back to court his love interest in his new video for “Jenny,” the first visual from last year’s 1998 EP. Shot
Saviii 3rd – “The Glory”
East side Long Beach’s very own Saviii 3rd is back with a video for his track “The Glory,” the intro from his Snow Boy mixtape. The visual
Blueface – “Thotiana” (Remix) ft. Cardi B
Blueface isn’t done with the “Thotiana” beat just yet. After tapping YG for the first one, he adds an East Coast heavyweight for the second
Shoreline Mafia – “Pressure”
Shoreline Mafia is keeping their foot on the pedal all 2019, releasing their visual for “Pressure” off their latest mixtape, OTXMAS. The visuals are just what you
SLAP Premiere: Holland Izz – “Insecurities”
SLAP is proud to premiere Holland Izz’s new visual for “Insecurities,” the first of many videos we plan to host on our YouTube channel. Holland
AzChike – “Strapped Up” ft. Mike Sherm & GBO Lean
AzChike Links up with the Bay Area’s Mike Sherm & GBO Lean for a new West Coast hit entitled “Strapped Up,” produced by Laudiano. Less
Buddy – “Cubicle” ft. 03 Greedo
Buddy and 03 Greedo join forces in the new video for “Cubicle,” bringing the exciting track to life with a vintage, well-executed video. It opens
Kee Riche$ – “ReUp”
Kee Riche$ has been getting to the bag in 2019, and now he needs to “ReUp” in his latest video directed by Da’Mon Broussard. He’s
FrescoDBFLYG – “Can’t Get Enough”
Crenshaw’s District Boyz member FrescoDBFLYG drops a new music video for “Can’t Get Enough,” directed by Da’mon Broussard. The track was produced by HitMob’s LowTheGreat,
Kee Riche$ – “Switching Lanes”
Compton native Kee Riche$ delivers his latest visual for his slapper “Switching Lanes,” featuring Mari Ruger. The visual, provided by Dundee Films, features Kee and
Blueface – “Thotiana” Remix ft. YG
Blueface throws it back to his high school football days in the new “Thotiana Remix,” featuring one of the biggest rappers out of LA in
Shoreline Mafia – “Molly Water”
Shoreline Mafia puts a molly in their water and drink it up in their newest video, shot and edited by Voice2hard. The song “Molly Water”
1Take Jay – “ZeZe” Remix
Photo credit: Kayvon 1Take Jay pulls up in a beamer in his newest music video for the “ZeZe Remix.” It’s another great visual by way of
Kee Riche$ – “14042”
Kee Riche$ delivers the visuals for his new track “14042,” directed by Dundee Films. The song (produced by Zay Coronado) is the intro from last
Rucci – “Tha Bity”
Rucci links up with BassSquad Blackk & Lil Duece in the new video for his track “Tha Bity,” which was featured on Rucci’s Recent project
Kalan.frfr – “Hot N Ready”
LA’s Kalan.frfr makes rapping look easy in his newest release “Hot N Ready.” Freestyling over Arjayonthebeat3x production, he’s throwing shade with confrontational lyrics saying “Y’all
Trap Des – “Simply”
Trap Des links with Voice2Hard on his new visual for “Simply,” produced by OniiMadeThis. The track comes from ‘The Legend EP,’ which was released in
ICEDOUTDYLXN – “ICEDOUTWALK”
ICEDOUTDYLXN tears apart EnovateOfficial x Abreezybeats production on his newest track “ICEDOUTWALK.” The up and coming rapper released the track along with the music video,
Almighty Suspect – “Basic”
Almighty Suspect just premiered his new video “Basic” through No Jumper, as the teeth-rattling rapper declares himself to be anything but. It’s clear he stays
Lil House Phone – “310 / Too Much”
Lil House Phone, the rapper who’s also been a co-host on No Jumper, releases a double feature music video for his songs “310” and “Too
A$ton Matthews – “Trenches”
A$ton Matthews just premiered his latest visual to his song called “Trenches.” The visuals carry a vintage vibe which fits perfectly over the sunset, LA
Kyle Splash – “I’m Faded”
Kyle Splash has finally unleashed the music video for “I’m Faded,” a wavy, low-light film that fits well with the hazy production that comes from
Shoreline Mafia – “Homicide” ft. Bandgang Lonnie Bands
OTXMas is upon us. Just before the new release from Shoreline Mafia, they’ve released the music video for “Homicide,” their recent single which will also
Rucci x 1Take Jay – “Pass the Henny” ft. AzSwaye
The Winning Team throws the ultimate house party in the new “Pass the Henny” music video. The song comes from the recent project from Rucci
Ohsea – “Blue Bird”
Ohsea is one of the founding members of California-based rap collective G.O.D.S. (Glory Of Destructive Societies). Originally hailing from Porterville, CA the 23 year old
Duckwrth – “SOPRANO”
In Duckwrth’s new video for “SOPRANO,” the South Central native is taking everybody to church before being showered in hundred dollar bills. Directed by Eugene
Rucci – “Light it Up” ft. AzChike
Rucci drops the official video for his hit song “Light it up,” featuring AzChike. Directed by Mr. Real Movie, the film shows footage of previous
Master Kato – “Ride Around”
Shoreline Mafia has worked tirelessly this year, after announcing their deal with Atlantic Records in May, releasing a new deluxe version of ShorelineDoThatShit, and seeing
LNDN DRGS – “Make Money” ft. Left Brain
LNDN DRGS, the duo made up of rapper Jay Worhy and producer Sean House, tap in with Left Brain in for the “Make Money” music
Rob Vicious – “Ain’t Me”
Rob Vicious, currently on the Mafia Twins tour with Master Kato, just released a music video for his track “Ain’t Me.” Already working on another
LNDN DRGS – “Make Money”
LNDN DRGS, the duo made up of rapper Jay Worhy and producer Sean House, tap in with Left Brain in for the “Make Money” music
David Lee – “Two” ft. Ohgeesy
David Lee just debuted a new music video through WorldStarHipHop, for his recent song “Two” featuring Ohgeesy. The number seems to be a dominant theme
Six Sev – “Twitter Clout”
Six Sev is back with a new visual, shot to his recent freestyle titled “Twitter Clout.” The camera follows the Crenshaw rapper as he makes
Rob Vicious – “LA Flocker”
Rob Vicious of Shoreline Mafia just dropped a WorldStar Exclusive Music Video for his track “LA Flocker,” which has received plenty of recognition. The new
1TakeJay – “Arco”
1takejay and JuddyRemixDem just delivered a visual for 1Take’s recent hit “Arco,” produced by S.Prod. With the song currently sitting at 1.6M soundcloud plays, the
Yelohill & Mann – “Party on Pico”
Yelohill & Mann have release the music video for their new song “Party on Pico.” It’s a bonafide backyard boogie, with the rappers vibing with
Freddie Gibbs – “Death Row” ft. 03 Greedo
Gangsta Gibbs just delivered more heat with a new video for his song “Death Row,” featuring 03 Greedo. The two rappers are shown in front
Almighty Suspect – “Blow a Bag”
Check out Almighty Suspect’s latest film “Blow a Bag, shot by LewisYouNasty. Produced by Low The Great, the song was featured on Almighty’s BigSusGurb EP,
Reverie & Gavlyn – “Bout It, Bout It”
Reverie and Gavlyn have been on a mission their entire careers to prove that L.A. women spit the hardest, and now they’ve dropped off another
Shoreline Mafia – “Bands”
Shoreline Mafia’s Rob Vicious stepped into the spotlight this summer with his solo debut Traplantic, and now the hit song “Bands” is the first to
Blueface – 2 Coccs ft. D. Loc
Blueface is back with his latest visual for “2Coccs,” featuring D. Loc from his 2 Coccy mixtape. Blueface is caught up in the middle of
Rit$y – “Blast Off”
Rit$y’s new music video for “Blast Off” holds up to exactly what big, brand name hip-hop looks like. He’s posted up with his crew spitting
Good Smee – “Big Money” ft. Trap Des and Good Finesse
Check out the new visual for the song “Big Money,” featuring verses from Good Smee, Trap Des and GoodFinesse. Over ominous production from Low The
AFN Peso – “Loyalty”
AFN Peso has just delivered his latest video, shot to his song “Loyalty” from his Close To The Edge mixtape. Peso is at leisure sipping
Blueface – “Next Big Thing”
Blueface is at it again, reminding everyone he’s the “Next Big Thing” in the new video for his summer hit. His cocky lyricism gets everyone
$tupid Young – “Trust Nobody”
Long Beach’s very own $tupid Young drops a new single in “Trust Nobody,” produced by Paupa as well as Onii Made This. He’s professing his
Drakeo the Ruler – “Roll Bounce”
While Drakeo The Ruler remains behind bars as he awaits his trial, he surprised everyone with a new visual for “Roll Bounce” off his latest
EPICMUSTDIE- “Pressin Lines”
As an artist, it’s easy to be swayed into adjusting or refocusing your creative approach to fit in with what seems to be working at
D’anna Stewart – “Never That Serious Pt. 2”
D’Anna Stewart brings a fresh perspective on her new track “Never That Serious Pt. 2,” a song relaxing and not letting heartbreak get the best
9800 Caspeer – “PG117”
9800 Caspeer is back with “PG117,” rhyming over the stellar beat behind 03 Greedo’s “Sweet Lady.” 9800 is one of the younger cats we cover, but
BobbyBell – HA HA HA HA
BobbyBell just dropped off a new seven-song EP in Still Alive, and now he’s given the video treatment to “HA HA HA HA,” linking up with
Desto Dubb – First Day Back
Desto Dubb has returned with his latest single “First Day Back.” The sound is exactly what fans have come to expect from the LA rapper,
MaZhe – MesmeriZed
MaZhe’s “MesmeriZed” takes you back to summer mornings fresh out of a breakup, waking up to bittersweet images of your ex’s hips swinging their way
Devour – Chalk Em Out prod. FothDimen
Devour is an East LA artist that probably should have made an appearance on SLAP a long time ago, but better late than never as
BoogieFTS – Sport prod. killredda
BoogieFTS finds himself on SLAP once again with his latest video ‘Sport.’ The West LA rapper compares his output in the field to the work
Dezzie Gee – Drunk feat. KB Devaughn
Dezzie Gee never ceases to amaze and impress with his creativity and natural charisma every time he steps in front of a camera. His latest
Roddy Ricch – Die Young dir. JDFilms
Roddy Ricch has a big time hit on his hands with ‘Die Young,’ and the LondonOnTheTrack produced song is getting even more looks with a
Vonnie D. x Saviii 3rd – Ain’t Shit Changed
In the new ‘Ain’t Shit Changed’ video, Vonnie D. links up with fellow Long Beach rep Saviii 3rd, who was recently announced as the first
Mike Jaye & 1TakeJay – You Know What I’m Sayin
The singing hook of You Know What I’m Sayin is an uncommon sound in the underground and it sets Mike Jaye’s track apart. He and
MyCrazyRo – Freak On prod. TooRaw & OMGTheProducer
MyCrazyRo is sporadic with his drops. He’s got a small catalog at this point, but everything gets a ton of traction, and his fans go
Rob Vicious – Traplantic
On the eve of the official release of his ‘Traplantic’ mixtape, Rob Vicious and Shoreline Mafia decided to give us the full video for the
KB Devaughn – The Heart feat. Buddy
It takes one listen to his 4 me, not u mixtape to realize how high the ceiling is for KB Devaughn. ‘The Heart’ prod. Keyel
Kee Riche$ – Westside Lady (dir. ImagingByX)
Kee Riche$ didn’t waste any time capitalizing on the success of his latest song ‘Westside Lady’ prod. Taj. Just two weeks after its initial release, we’ve
03 Greedo x Casey Veggies – Broke
03 Greedo is going to be spending the foreseeable future in Texas as he serves a 20 year prison sentence, but the feds can’t stop
AzBenzz – Foolish prod. FlashyAssUno dir. goldby7
AzBenzz’s Impeccable EP is being severely underappreciated. He’s got one of the most distinct sounds in LA’s highly populated music scene, blending R&B with sinister
Bluejay – Young, Wild & Reckless dir. Loyal-T Films
Bluejay is an artist we are just getting familiar with. He’s from the I.E., but spends most of his time here in LA. He’s also
Yung Zaay – Tired prod. S.Prod (dir. Nikon Kwame)
Yung Zaay says it best: “ballin on these older n*ggas, and they ain’t see it comin”. His flow is incredible, stringing out verses and busting
Spaceman Young – ‘Skemin’ & ‘Had To’ (shot by Sinjin.T)
Spaceman Young makes music seem effortless. Everything seems natural when he’s doing it. From the simple, lo-fi style of his beats to the laid back
ManMan Savage – She A Freak feat. OhGeesy & 03 Greedo
ManMan Savage, a signee of TK Kimbro’s R. Baron Music Group, has made good use of his connections to LA and its artists. His latest
King TU x Trap Des – Fucc Wit Me (dir. Voice2Hard)
King TU & Trap Des have linked up to make some fire in the past, so you have to be excited to see them back
BoogieFTS – ‘Bandz’ prod. 16purpp & ‘SPORT’ prod. Redda
After allowing some time for his Finesse The World mixtape to be heard by the city, BoogieFTS appears to be back in go mode with
Holland Izz x KB Devaughn x Tauvaa – Playa
Any time Jon Psycho is behind the camera, you know you’re getting something special. He’s shot and directed videos for Drakeo, Da$h & a long
1TakeJay – Can’t Fuck With You (dir. WolfMobbVisuals)
The ever-charismatic 1TakeJay is back on SLAP with a brand new video for ‘Can’t Fuck With You,’ the first song of his Talking Shit EP.
Trizz – Backwards feat. King Iso
Trizz keeps the eerie visuals coming with an ominous new video for ‘Backwards,’ a cut from AShes & Dust that features King Iso. He continues
AlmightySuspect – Twitter Mentions (prod. S.prod)
AlmightySuspect is aggressive in his music & in his life. He doesn’t take shit from anyone on social media, and his new video ‘Twitter Mentions’
Earl Swavey – 2 Way Freestyle prod. Kameron Christian
Early Swavey continues to capitalize on the hype from his tape 2 Way Swaye, releasing a set of visuals for a ‘2 Way Freestyle,’ one
Mann – Moonwalk prod. Don Diestro
West LA rapper Mann continues to redefine his sound and re-position himself in an LA rap climate that is experiencing a steep rise in stock.