VonDon Talks His New Project ‘LA’s Finest’
On March 31, 2019, VonDon dropped his tape, entitled LA’s Finest. Later that same day, he was stunned to hear the news that LA had lost a true neighborhood hero…
Behind the Boards: Low the Great
Low the Great didn’t plan on becoming one of the hottest producers in LA when he first started making beats. By now his sweeping, hi-pitched tag has become a staple…
Behind the Boards: JR
JR was a normal teenager growing up in LA, long before he ever became a beatmaker. He was a baseball player during his high school years, attending both View Park…
Behind the Boards: JoogFTR
After growing up in the Leimert Park area and attending Crenshaw High School, JoogFTR has emerged as one of the hottest producers in the city. His talents have landed him…
Behind the Boards: Laudiano
Lil Laudiano’s rising success has been truly impressive, as he's already landed plenty of noteworthy accomplishments early in his career. The 20 year old producer has an extensive lineup with…
Kee Riche$ is Putting in the Work to Help his Whole Community ‘Get Rich’
From creating hits in the booth to serving those in his community, Kee Riche$ has been showing day to day progression not only as an artist, but as a man…
Behind the Boards: Ricebovvl
Ricebovvl, a rising producer from Los Angeles, has found his distinct sound with bass trembling beats that include a unique twist at every turn. A talented creator who's weaving his…
How MoThoro Balances Music with his Studies at Hampton University
Roughly 3000 miles away from his hometown of Los Angeles, MoThoro sits in a Hampton University lecture hall as he works toward his Masters of Business Administration. This historically black…
Behind the Boards: Mike Crook
Mike Crook has been making noise in the streets of LA. By now, his tag has been on Blueface's viral hit “Bleed It,” while credits on tracks from The Winning Team such…
HeyDeon Makes Great Music, But Don’t Expect Him to Let You Know
Spend 15 minutes talking to HeyDeon, and you may never discover he’s a musician. Be in the same room with him while one of his songs is playing, and you…